// tracking & attribution audits for growing businesses
Find out exactly where your ad budget is leaking — before your next invoice does.
Most businesses running paid ads are working from broken numbers without knowing it. Browser privacy restrictions, duplicate conversions, and misconfigured tracking mean your dashboards can be wrong by 20–30% — and nobody notices until the budget review. I audit your tracking setup, show you exactly what’s broken in plain English, and fix it.
Built for business owners and marketing managers in Dubai and the wider GCC spending AED 10,000+ a month on Google, Meta, LinkedIn, or TikTok ads who’ve stopped trusting their own reporting.
12 years in enterprise financial reporting · Google Analytics & GTM certified · Replies within 24 hours

// THE REALITY
The Problems That Bring People Here
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Your ad platforms report strong numbers, but your bank account doesn’t agree.
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Nobody on your team fully trusts the dashboard anymore — so decisions get made on gut feel instead.
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You’re about to increase ad spend on top of a tracking setup nobody’s actually verified in years.
Who This Is Built For
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Growing businesses spending AED 10,000+/month on paid ads who need to know their numbers are real before scaling spend further.
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Marketing managers under pressure to prove ROI to a founder or board who’s stopped taking the platform’s own reported numbers at face value.
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Agencies and in-house teams who suspect their tracking has gaps but don’t have the bandwidth or technical depth to diagnose it themselves.
WHO WE AREN'T FOR
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We’re probably not the right fit if you’re pre-revenue, spending under AED 5,000/month on ads.
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Looking for a full marketing agency rather than a tracking and reporting specialist.
How I Help You Get to Real Numbers
Stop making high-stakes ad spend decisions on flawed data. Enterprise tracking infrastructure built for precision, privacy compliance, and verifiable ROI.
14-DAY FORENSIC AUDIT
Tracking & Attribution Audit
I go through your GTM setup, GA4 configuration, and ad platform pixels line by line, then hand you a plain-English report showing exactly what's broken and what to fix first.
✓ Eliminates 20–30% data discrepancy
FIRST-PARTY DATA ENGINE
Server-Side Tracking Setup
Browser-based tracking misses a real share of conversions to ad blockers and privacy restrictions. I set up server-side tracking so your reported numbers finally match reality.
✓ 100% Privacy & Cookie Compliant
DECISION-READY BI
Marketing Dashboards & Reporting
Marketing Dashboards & ReportingA live Looker Studio dashboard built around the numbers you actually make decisions on, either as a one-time build or an ongoing monthly reporting service.
✓ Automated Multi-Platform Sync
FORENSIC GA4 AUDIT
GA4 Analytics & Audit
GA4 Analytics & AuditA full health check of your GA4 property — events, conversions, audiences, and data quality — so you know your reporting is actually measuring what you think it is.
✓ Verified Event & Conversion Setup
THE FINTRACK ADVANTAGE
Why Work With Me Instead of a Big Agency
No junior account managers, no inflated monthly retainers, and zero sugar-coated reporting. You get direct senior expertise focused entirely on making your numbers bulletproof.
Direct Senior Contact
You work directly with me on every diagnostic and dashboard. You’ll never be handed off to a junior account analyst learning on your ad budget.
Plain-English Clarity
Plain-English ClarityZero technical jargon, bloat, or 60-page decks you’ll never read. You receive concise, actionable diagnostic reports with exact step-by-step fixes.
12 Years Financial Rigor
12 Years Financial RigorWe apply corporate financial reporting, balance sheet reconciliation, and auditing discipline directly to your paid ad attribution ledgers.
Fast, Honest Turnaround
Fast, Honest TurnaroundComplete transparency above all else. If your tracking setup is already clean and performing well, I will tell you directly on day one.
AUDIT IMPACT & LIVE DEMO
What an Audit Actually Finds
💡 Live Interactive Demo: The report below is connected to an active public demo dataset. Click through tabs, filter date ranges, and test interactivity in real-time. (Client audits feature proprietary custom metrics)
12 hrs → 45 mins
Reporting time saved per month
28% Discrepancy
Duplicate conversion tracking eliminated
100% Live
Automated weekly leadership sync
THE ENGAGEMENT ROADMAP
How This Works
A transparent, zero-friction process designed to give you complete visibility into your data—with total control over implementation.
STEP 01
Free 15-Minute Health Check
A rapid, no-pressure diagnostic review of your GTM, GA4, and pixel setup to spot high-priority conversion leaks and tracking gaps.
STEP 02
Full Diagnostic Audit
Full Diagnostic AuditA line-by-line setup review and plain-English report delivered with a prioritized fix roadmap within 3 business days.
STEP 03
You Decide What to Fix
You Decide What to FixYou hold the keys. Pass the audit blueprint to your internal dev team to resolve, or engage me directly to handle the implementation.
STEP 04
Ongoing Monitoring
Ongoing MonitoringOptional monthly drift checks to guarantee ad platform API updates, iOS shifts, and browser privacy filters never break your tracking.
Real Client Feedback Coming Soon
This is a dedicated specialized practice — real client feedback will appear here as engagements complete. In the meantime, see what a review reveals about your setup.
// FOUNDER & LEAD ANALYST
Who's Behind This
FinTrack Analytics is run directly by me — no account managers, no outsourced execution. Before analytics, I spent 12 years in enterprise credit control and financial reporting at a multinational company in Dubai, which is where the habit of not trusting a number until it reconciles came from. I moved into marketing analytics after completing a professional digital marketing qualification and hands-on shadowing with an in-house digital marketing team, and I bring the same discipline to checking whether your ad platforms are reporting the truth.
CLEAR ANSWERS
Frequently Asked Questions
It’s a genuine review of your setup. If there’s nothing worth fixing, I’ll tell you that directly.
Yes — this work is fully remote. UAE-based clients get same-timezone availability.
An agency runs your campaigns — strategy, bidding, creative. I don’t compete with that. I check whether the numbers your campaigns (run by you, an agency, or anyone else) are actually accurate, which matters regardless of who’s managing the ads.
